Archive | Blog RSS feed for this section

“Tweet” Becomes An Official Word In Oxford English Dictionary

Although David Cameron famously denounced the incessant use of Twitter back in 2009 that hasn’t stopped the Oxford English Dictionary in including it into their new 2013 edition.  Although the word “tweet” has been in the dictionary for years, it has only previously been included in relation to bird song.  Now “tweet”, to post a [...]

Read full story Comments { 0 }

Like Twitter, Facebook Introduces Clickable Hashtags.

Facebook is helping its members keep track of the most popular topics on the social media website by introducing hashtags.  If a user adds the # sign to a word then it becomes a clickable link, this will then bring up a feed about what other people are saying about this topic. Made popular by [...]

Read full story Comments { 0 }

Google Buys $1Billion Traffic App Waze

If you haven’t heard of the app Waze before you are just about to because Google is buying the Israeli company for a reported $1billion.  This will give Google a boost in the battle in mobile mapping space against both Apple and Facebook. Many people are questioning why Google would want to part with $1billion [...]

Read full story Comments { 0 }

Next Generation Software For iPhone and iPad.

Apple has begun a radical overhaul of the iOS software and may be taking one of the biggest gambles in its history.  They have designed a new ‘flat design’ for its new iOS 7 software but it has already received some criticism as some fear that it will backfire on Apple as it will confuse [...]

Read full story Comments { 0 }

Marketing and Earning Revenue Through the Google Chrome App Store

Google Chrome is now the most popular web browser. In November 2012, Its popularity surpassed Microsoft Internet Explorer as the most popular browser. Part of Chrome’s success is due to the Google Chrome store, a web site which serves several types of browser applications to users. Chrome apps have become another method for internet marketing [...]

Read full story Comments { 14 }

CMS Wars: WordPress vs Drupal vs Joomla

It seems that every website owner would like to make their own website or change their existing site. The main reason for website owners to make changes themselves is to circumvent the hourly cost from what web design firms charge. Content management systems are the answer to allowing self changes. The dominating systems have been [...]

Read full story Comments { 0 }

What Is Engagement Marketing?

The way in which website owners and marketers are able to interact with their users has certainly changed in recent years. Primarily, this change has been driven by the introduction and rise in popularity of social media. More and more businesses are using websites like Twitter and Facebook to interact with their potential customers. The [...]

Read full story Comments { 0 }

What Historic PPC Spend Data Can Unearth

Ultimately a PPC campaign is only as effective as the amount of revenue it generates, whether directly through an ecommerce platform, via online leads or even through offline channels such as phone orders. It goes without saying, then, that a PPC campaign must generate more revenue than costs in order for it to be worthwhile [...]

Read full story Comments { 0 }

5 Reasons To Pursue A Career In Marketing

A career in marketing can prove a highly lucrative path. As well as working towards a marketing director post with a salary that tops £100,000 you can progress a marketing career in virtually any industry or sector and you can enjoy a career which takes you all over the world. Businesses will always require marketing [...]

Read full story Comments { 0 }

Redundancy Pay – Top 3 Recession Proof Careers

I take a look at how you can spend your redundancy pay wisely, whether you have already been made redundant or redundancy is on the cards, by taking time to consider what the best recession proof jobs are out there, and re-training so that you are safer in the future job market. Unemployment figures may have fallen slightly in [...]

Read full story Comments { 0 }
logos