Course Description

Pay Per Click Marketing BTEC Certified

Pay per Click marketing has become one of the most effective forms of advertising available.


Any business looking to increase their customer base and maximise revenue would be foolhardy to neglect capitalising on the sheer profit generating power of Pay per Click.


Online Marketing College’s BTEC in Pay per Click Marketing will provide you with the knowledge and essential skillset required for mastering this ever growing sector of online advertising.

Generate More Leads & Explode Your Profits With Our PPC Training


What is Pay-Per-Click (PPC) Advertising?


PPC advertising is the process of bidding on specific keywords, so that when people type in the keyword phrase related to your products or services, your website shows up in the sponsored search results on Google. However, you ONLY pay when someone actually clicks on your ad – hence the term pay-per-click!


What’s more, you’re only ever advertising to an audience that is ALREADY interested in what you are selling. It really is the most laser-targeted form of advertising in the world!


As a result, Google PPC (Pay Per Click) advertising has become an essential part of any online marketing campaign, so whether you’re running your own business, or you’re looking to set yourself up as a provider of online marketing services, it’s absolutely vital that you understand exactly how PPC works, so that you can minimize your ad spend, and maximize your profits!


If you get it right, PPC can be a truly spectacular marketing tool for any business. However, if you get it wrong, you’ll be wasting huge amounts of money, and any profits you may have hoped for will be significantly reduced.


But that won’t happen to you, once you’ve signed up to…


The Most Comprehensive PPC Training Course In The UK


To give you all the tools and knowledge you need, and guarantee long-term success in the field of PPC, the team at the Online Marketing College have developed the most complete and comprehensive PPC training course available anywhere in the UK!


That’s right! Our team of Google AdWords qualified professionals will show you how to set up, run, and profit from Google PPC advertising, so that you’ll be able to manage and deliver a hugely effective and incredibly profitable PPC marketing campaign, either for your own business, or for a client’s.

During the PPC training course, you’ll discover how to…


ü Set up an account with Google’s PPC advertising platform; Google AdWords…


ü Select the most cost-effective and high-performing keywords for your campaign…


ü Write scintillating ad copy and descriptions that guarantee clicks and generate sales!


ü Set daily budgets that will allow you to limit your ad spend so that you never waste money…


ü Structure your PPC campaign correctly from the very beginning, so that you maximize your profits and minimize your spend…


ü Create the perfect landing page that will convert as many visitors as possible…


ü Accurately track your conversions and return on investment, so that you can constantly improve your marketing and increase your profits…


ü And much, much more!


Once you’ve completed our PPC training course, we absolutely guarantee that you’ll have a complete and fully comprehensive understanding of Pay-Per-Click advertising, enabling you to launch your own hugely successful PPC marketing campaign capable of generating huge amounts of cost-effective traffic for practically any business.


To book your place on our PPC training course and discover how to generate massive profits from the smallest of ad spends, then give us a call on 0800 879 9139 , or get in touch via the contact page.


Request a Call Back at a Time to suit you: Click Here Speak to course adviser today: 0203 503 0606